Transfer Domain Names

  • Subscribe to our RSS feed.
  • Twitter
  • StumbleUpon
  • Reddit
  • Facebook
  • Digg

Tuesday, 7 June 2011

Authorship markup and web search

Posted on 12:49 by Unknown
Webmaster level: Intermediate

Today we're beginning to support authorship markup—a way to connect authors with their content on the web. We're experimenting with using this data to help people find content from great authors in our search results.

We now support markup that enables websites to publicly link within their site from content to author pages. For example, if an author at The New York Times has written dozens of articles, using this markup, the webmaster can connect these articles with a New York Times author page. An author page describes and identifies the author, and can include things like the author’s bio, photo, articles and other links.

If you run a website with authored content, you’ll want to learn about authorship markup in our Help Center. The markup uses existing standards such as HTML5 (rel=”author”) and XFN (rel=”me”) to enable search engines and other web services to identify works by the same author across the web. If you're already doing structured data markup using microdata from schema.org, we'll interpret that authorship information as well.

We wanted to make sure the markup was as easy to implement as possible. To that end, we’ve already worked with several sites to markup their pages, including The New York Times, The Washington Post, CNET, Entertainment Weekly, The New Yorker and others. In addition, we’ve taken the extra step to add this markup to everything hosted by YouTube and Blogger. In the future, both platforms will automatically include this markup when you publish content.

We know that great content comes from great authors, and we’re looking closely at ways this markup could help us highlight authors and rank search results.

Posted by Othar Hansson, Software Engineer
Email ThisBlogThis!Share to XShare to Facebook
Posted in crawling and indexing, intermediate, search results | No comments
Newer Post Older Post Home

0 comments:

Post a Comment

Subscribe to: Post Comments (Atom)

Popular Posts

  • New markup for multilingual content
    Many websites serve users from around the world. There are different approaches to serving content appropriate to your users' language a...
  • An update on Google Video: Finding an easier way to migrate Google Video content to YouTube
    [Cross-posted on the YouTube Blog ] Last week we sent an email to Google Video users letting them know we would be ending playbacks of Googl...
  • Coding guidelines for HTML and CSS
    Webmaster level: All Great code has many attributes. It’s effective, efficient, maintainable, elegant. When working on code with many develo...
  • New Message Center notifications for detecting an increase in Crawl Errors
    Webmaster Level: All When Googlebot crawls your site, it’s expected that most URLs will return a 200 response code, some a 404 response, som...
  • Introducing smartphone Googlebot-Mobile
    Webmaster level: All With the number of smartphone users rapidly rising, we’re seeing more and more websites providing content specifically ...
  • Switching to the new website verification API
    Webmaster level: advanced Just over a year ago we introduced a new API for website verification for Google services. In the spirit of keepi...
  • Page Speed Service - Web Performance, Delivered.
    Webmaster level: Advanced Two years ago we released the Page Speed browser extension and earlier this year the Page Speed Online API to pr...
  • Finding Places on the Web: Rich Snippets for Local Search
    Webmaster Level: All Cross-posted from the Lat Long Blog . We’re sharing some news today that we hope webmasters will find exciting. As you...
  • How did you do on the Webmaster Quiz?
    Webmaster Level: All Thanks to all of you who took our webmaster quiz and waited patiently to see how well you did! Today, we're please...
  • WordPress Plugin for Webmaster Tools verification
    Webmaster Level: All For webmasters with self-hosted WordPress blogs, there’s now a Webmaster Tools site verifcation plugin for Wordpress ...

Categories

  • advanced
  • beginner
  • crawling and indexing
  • events
  • feedback and communication
  • general tips
  • hacked sites
  • hreflang
  • images
  • intermediate
  • localization
  • malware
  • mobile
  • performance
  • products and services
  • search results
  • sitemaps
  • structured data
  • url removals
  • verification
  • video
  • webmaster guidelines
  • webmaster tools

Blog Archive

  • ►  2014 (2)
    • ►  January (2)
  • ►  2013 (35)
    • ►  December (6)
    • ►  November (1)
    • ►  October (2)
    • ►  September (2)
    • ►  August (4)
    • ►  July (2)
    • ►  June (4)
    • ►  May (3)
    • ►  April (2)
    • ►  March (6)
    • ►  February (2)
    • ►  January (1)
  • ►  2012 (55)
    • ►  December (3)
    • ►  November (1)
    • ►  October (5)
    • ►  September (2)
    • ►  August (5)
    • ►  July (5)
    • ►  June (6)
    • ►  May (7)
    • ►  April (7)
    • ►  March (6)
    • ►  February (2)
    • ►  January (6)
  • ▼  2011 (75)
    • ►  December (7)
    • ►  November (2)
    • ►  October (5)
    • ►  September (8)
    • ►  August (10)
    • ►  July (5)
    • ▼  June (10)
      • Beyond PageRank: Graduating to actionable metrics
      • +1 reporting in Google Webmaster Tools and Google ...
      • +1 around the world
      • Supporting rel="canonical" HTTP Headers
      • Webinar: Implementing the +1 Button
      • Announcing Instant Pages
      • Authorship markup and web search
      • Pilot Webmaster Tools’ Search Queries data in Goog...
      • Introducing schema.org: Search engines come togeth...
      • Add +1 to help your site stand out
    • ►  May (8)
    • ►  April (6)
    • ►  March (6)
    • ►  February (5)
    • ►  January (3)
  • ►  2010 (81)
    • ►  December (9)
    • ►  November (9)
    • ►  October (4)
    • ►  September (8)
    • ►  August (6)
    • ►  July (2)
    • ►  June (6)
    • ►  May (6)
    • ►  April (12)
    • ►  March (11)
    • ►  February (1)
    • ►  January (7)
  • ►  2009 (52)
    • ►  December (7)
    • ►  November (9)
    • ►  October (13)
    • ►  September (8)
    • ►  August (6)
    • ►  July (5)
    • ►  June (4)
Powered by Blogger.

About Me

Unknown
View my complete profile